Paid Advertising
Ad spend that comes back as revenue, tracked to the rupee.
Problems this solves
- Ad spend with no clear return
- Boosted posts instead of properly targeted campaigns
- No tracking in place to know what's actually working
- Campaigns that generate clicks but not leads or sales
Who it's for
- Businesses ready to accelerate beyond organic reach
- Businesses with a working website and a clear offer
- Restaurants launching a promotion, real estate agents needing leads, retailers running seasonal campaigns
Objectives
- Set up proper conversion tracking before spending a rupee
- Run targeted campaigns aligned with a defined audience and offer
- Report on leads and cost-per-lead, not just clicks and impressions
Expected outcomes
- Live, tracked ad campaigns
- Monthly performance reporting tied to leads/sales
- Ongoing optimization based on real data
Indicative pricing
This service is built around
- Set up proper conversion tracking before spending a rupee
- Run targeted campaigns aligned with a defined audience and offer
- Report on leads and cost-per-lead, not just clicks and impressions
Single Channel
NPR 12,000/mo
Management fee only. Client ad spend is billed separately and never absorbed into the retainer.
Multi-Channel
NPR 22,000/mo
Management fee only. Client ad spend is billed separately and never absorbed into the retainer.
Full Funnel
Custom/mo
Custom. Management fee only, excludes client ad spend.
How we deliver it
Every engagement follows the Narrative Growth Model™: Discover → Define → Craft → Activate → Optimize, ensuring the work is grounded in the client's actual business goals rather than executed in isolation.
Paid Advertising FAQ
Do you guarantee results from my ad spend?+
No. No reputable agency can guarantee specific outcomes, since auction-based ad platforms and market conditions are outside anyone's full control. What we do guarantee is proper conversion tracking from day one and reporting on leads and cost-per-lead, not just clicks.
Is my ad spend included in the management fee?+
No, our retainers are a management fee only. Your ad spend is billed to you directly by Meta or Google and is never absorbed into or marked up within the retainer.
How do I know which package is right for me?+
It depends on how many channels you need managed: Single Channel for one platform, Multi-Channel for Meta and Google together, or a custom Full Funnel scope for more complex campaigns.
Will I receive performance reports?+
Yes. Every engagement includes monthly performance reporting tied to leads and sales, not just impressions and clicks.
Can my package be customized?+
Yes. If your business has unique goals or requirements, we can create a customized solution.